{"id":6971,"date":"2013-05-21T20:22:13","date_gmt":"2013-05-22T00:22:13","guid":{"rendered":"https:\/\/africafashionweek.com\/newyork?page_id=6971"},"modified":"2013-05-21T20:22:13","modified_gmt":"2013-05-22T00:22:13","slug":"luxury-african-fashion-pop-up-shop-adiree-and-pikolinos-host-pop-up-shop-event-at","status":"publish","type":"page","link":"https:\/\/africafashionweek.com\/magazine\/press\/press-room\/luxury-african-fashion-pop-up-shop-adiree-and-pikolinos-host-pop-up-shop-event-at\/","title":{"rendered":"Luxury African Fashion Pop-up shop &#124; Adir\u00e9e and Pikolinos Host Pop-Up Shop Event"},"content":{"rendered":"<div id=\"afric-3166580667\" class=\"afric-before-content afric-entity-placement\"><amp-ad width=300 height=250\r\n    style=\"text-align:center;\" type=\"doubleclick\"\r\n    data-slot=\"\/21718337565\/AMP-Banner\">\r\n  <div placeholder><\/div>\r\n  <div fallback><\/div>\r\n<\/amp-ad>\r\n<\/div><p><strong>FOR IMMEDIATE RELEASE<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/africafashionweek.com\/newyork\/media01\/2013\/05\/LOGO.png\" rel=\"mfp\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-6973 lazyload\" alt=\"LOGO\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" data-src=\"https:\/\/africafashionweek.com\/newyork\/media01\/2013\/05\/LOGO-300x60.png\" width=\"300\" height=\"60\" \/><\/a><\/p>\n<p><b>New York, NY<\/b>-May 2013- Adir\u00e9e announces today that Friday, June 14 2013, 7 P.M. EST, at Pikolinos Pop-up Store, 32 Gansevoort St New York, NY 10014, Adiree- an integrated communications and branding company for emerging luxury brands, the producer of Africa Fashion Week (AFW) New York and Pikolinos- a premium shoe brand and partner of AFW will be hosting a pop-up shop featuring premier luxury and sustainable African fashion inspired by and designed in Africa.<\/p><div id=\"afric-2488659793\" class=\"afric-inbody afric-entity-placement\" style=\"margin-left: auto;margin-right: auto;text-align: center;\"><!-- \/21718337565\/AFW300 -->\r\n<div id='div-gpt-ad-1609524218907-0' style='width: 300px; height: 250px;'>\r\n  <script>\r\n    googletag.cmd.push(function() { googletag.display('div-gpt-ad-1609524218907-0'); });\r\n  <\/script>\r\n<\/div><\/div>\n<p>&#8220;Afterall, the concept of luxury is loved for its upstaging attribute of quality. However, our definition of luxury isn\u2019t limited to the product; but involves the quality of lives involved in the production process.&#8221; The partnership with Pikolinos showcases the essence of products made in Africa, and the luxury of it- minus the insatiable focus on Africa as a charity, says Adiat Disu, Director of Adiree.<\/p>\n<p>To rsvp for the event please email <span style=\"text-decoration: underline;\">rsvp@adiree.com<\/span>.<\/p>\n<p>For all other inquiries contact <a href=\"mailto:events@adiree.com\">events@adiree.com<\/a> .<\/p>\n<p>The pop-up shop event will give both, Adir\u00e9e and Pikolinos, and all other AFW designers an opportunity to meet one on one with potential customers and foster potential US business relations with industry leaders . The event will also aid in promoting this year&#8217;s AFW 2013 designers scheduled for July 15-20. Over the past few years, the fashion industry has begun to take a liking to African fashion, including online publications Raine Magazine, print publications <a href=\"http:\/\/www.blackenterprise.com\/magazine\/\">Black Enterprise<\/a>, and ELLE magazine-the world&#8217;s largest selling magazine publication which has ultimately contributed to the growth of AFW and the African fashion industry as a whole.<\/p>\n<p>One of this year\u2019s media partners is Reuters TV, under <a href=\"http:\/\/www.reuters.com\/news\/video\/reuters-tv\">Thomson Reuters<\/a> the world\u2019s largest international multimedia news agency, providing investing news, world news, business news, technology news, headline news, small business news, news alerts, personal finance, stock market, and mutual funds information available on Reuters.com, video, mobile, and interactive television platforms.<\/p>\n<p>Set to exhibit their fashions at this pop-up shop event include AFW designers:<\/p>\n<ul>\n<li>Admas<\/li>\n<li>Catherine Addai<\/li>\n<li>Cinnamon &amp; Pearl<\/li>\n<li>Demestiks New York by Reuben Reuben<\/li>\n<li>Eaden \u00a0Myles<\/li>\n<li>Farai Simoyi<\/li>\n<li>Honey Malaolu<\/li>\n<li>Korto Momolu<\/li>\n<li>Khadija Moroccan Caftan NY<\/li>\n<li>Maze Couture<\/li>\n<li>Nadir Tati<\/li>\n<li>Safari Cosmetics<\/li>\n<li>Sana Redwani<\/li>\n<li>Sydney- Davies<\/li>\n<li>Sara Karay<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>AFW proclaimed by Mayor Michael Bloomberg of New York City- includes runway shows hosting 21+ designers from various countries in Africa and those from the African Diaspora, exhibitions, and industry networking events. For more information, please visit:<a href=\"http:\/\/www.afwny.com\">www.afwny.com<\/a><\/p>\n<p><b>About Pikolinos:<\/b><\/p>\n<p>Pikolinos is a premium shoe brand that is distinguished by beautiful leathers, rich colors, and unique designs that showcase their European aesthetic. Their fundamental value is to offer footwear products that are unique, combining personality with comfort and also creating avenues like the Maasai Project to give back to the people of Maasai in Kenya.<\/p>\n<p><b>About Adir\u00e9e:<\/b><\/p>\n<p>Adir\u00e9e, a fully integrated communications and branding company based in New York is focused on re-branding Africa as a destination for luxury brands, with sub-divisions that specifically focuses on clients\u2019 needs within the discipline of fashion, home decor and beauty.<\/p>\n<p>&nbsp;<\/p>\n<p><em>For More Information Contact:<\/em><\/p>\n<p>Adir\u00e9e \u2502Public Relations<\/p>\n<p>Shanell<\/p>\n<p>pr@adiree.com<\/p>\n<p>229.234.7330<\/p>\n<p>&nbsp;<\/p>\n<p align=\"center\">###<\/p>\n<p>&nbsp;<\/p>\n<div id=\"afric-2012588780\" class=\"afric-after-content afric-entity-placement\"><amp-ad width=300 height=250\r\n    style=\"text-align:center;\" type=\"doubleclick\"\r\n    data-slot=\"\/21718337565\/AMP-bottom\">\r\n  <div placeholder><\/div>\r\n  <div fallback><\/div>\r\n<\/amp-ad><\/div>","protected":false},"excerpt":{"rendered":"<p>FOR IMMEDIATE RELEASE &nbsp; New York, NY-May 2013- Adir\u00e9e announces today that Friday, June 14 2013, 7 P.M. EST, at Pikolinos Pop-up Store, 32 Gansevoort St New York, NY 10014, Adiree- an integrated communications and branding company for emerging luxury brands, the producer of Africa Fashion Week (AFW) New York and Pikolinos- a premium shoe&hellip;<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":1169,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-base-sm.php","meta":{"footnotes":""},"class_list":["post-6971","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/pages\/6971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/comments?post=6971"}],"version-history":[{"count":0,"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/pages\/6971\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/pages\/1169"}],"wp:attachment":[{"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/media?parent=6971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}