{"id":11477,"date":"2015-08-18T22:55:13","date_gmt":"2015-08-19T02:55:13","guid":{"rendered":"https:\/\/africafashionweek.com\/newyork\/?p=11477"},"modified":"2015-08-18T22:55:13","modified_gmt":"2015-08-19T02:55:13","slug":"house-of-mucha-uses-heritage-to-attract-consumers-globally","status":"publish","type":"post","link":"https:\/\/africafashionweek.com\/magazine\/house-of-mucha-uses-heritage-to-attract-consumers-globally\/","title":{"rendered":"House of Mucha Uses Heritage to Attract Consumers Globally"},"content":{"rendered":"<p>ADIR\u00c8E today announces the upcoming showcase of HOUSE OF MUCHA during its sixth annual Africa Fashion Week, (<a href=\"www.AfricaFashionWeek.com\"><span style=\"color: #0088cc;\">www.AfricaFashionWeek.com<\/span><\/a>) under the activation New York Fashion Week: Africa on Friday, September 11, 2015.<\/p>\n<p>House Of Mucha\u00a0(Pronounced: Muw-chah), is a brand inspired by native Zimbabwean Lindiwe Muchaneta. Mucha\u2019s designs incorporate her Shona and Ndebele (Zimbabwe and South Africa) heritage. Giving credit to her diverse background, Muchaneta delivers a strong modern, retro take on fashion.\u00a0<\/p>\n<p>Mucha\u2019s designs pay homage to fashion of the 70\u2019s using vintage sewing patterns. House Of Mucha influences brands to enterprise towards South Africa. Traditionally inspired and hand crafted, locally-made fabrics generates new jobs, through the South African Clothing and Textile Workers\u2019 Union (SACTWU).\u00a0<\/p>\n<p>These unique fabrics can be seen throughout Mucha\u2019s designs, translating from day to evening wear. Her use of these styles provide both men and women with luxurious, contemporary African Fashion.<\/p>\n<p>&nbsp;<\/p>\n<p>For more about the House of Mucha\u00a0visit <a href=\"http:\/\/communications.adiree.com\/a-dose-of-zimbabwe-and-south-africas-fashion-industries-at-new-york-fashion-week-africa\/\" target=\"_blank\"><span style=\"color: #0088cc;\">Adiree Communications &amp; PR\u00a0\u00a0<\/span><\/a> for the full press release.<\/p>\n<p>&nbsp;<\/p>\n<p>Contact:<\/p>\n<p>Adiat Disu<\/p>\n<p>Manager Communications\/PR<\/p>\n<p>Adiree<\/p>\n<p><a href=\"mailto:contact@AdiatDisu.com\">contact@AdiatDisu.com<\/a><\/p>\n<p style=\"color: #0088cc;\"><a href=\"http:\/\/communications.adiree.com\/wp-content\/uploads\/2015\/08\/FOR-IMMEDIATE-RELEASE-HOUSE-OF-MUCHA-NEW-YORK-FASHION-WEEK-AFRICA-FINAL-PRESS-RELEASE.pdf\" target=\"_blank\">Download PDF<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ADIR\u00c8E today announces the upcoming showcase of HOUSE OF MUCHA during its sixth annual Africa Fashion Week, (www.AfricaFashionWeek.com) under the activation New York Fashion Week: Africa on Friday, September 11, 2015. House Of Mucha\u00a0(Pronounced: Muw-chah), is a brand inspired by native Zimbabwean Lindiwe Muchaneta. Mucha\u2019s designs incorporate her Shona and Ndebele (Zimbabwe and South Africa)&hellip;<\/p>\n","protected":false},"author":2,"featured_media":11516,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[72,73,75],"tags":[2995,2996,90,2997,2998],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/posts\/11477"}],"collection":[{"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/comments?post=11477"}],"version-history":[{"count":0,"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/posts\/11477\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/media?parent=11477"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/categories?post=11477"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/africafashionweek.com\/magazine\/wp-json\/wp\/v2\/tags?post=11477"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}