Home » PRESS | Adiree Announces Agadir International As The Official Hair Care Sponsor For Africa Fashion Week New York

PRESS | Adiree Announces Agadir International As The Official Hair Care Sponsor For Africa Fashion Week New York

Africa-Fashion-Week-New-York-SS-2016-Announces-Official-Hair-Care-SponsorNew York, New York, April, 2015- Adiree announced Agadir International as its official professional hair care sponsor for Africa Fashion Week New York. The event, will be held from September 12-17, 2015 with the main event, the runway showcase hosted at the Financial District’s Broad Street Ballroom.

On and off the runway, Agadir International keeps hair looking runway ready, providing quality products – inclusive of exotic ingredients from Morocco- for professional hairstylists.

Official Professional Hair Care partner of AFWNY,  Agadir International , will provide the backstage beauty team with professional, salon-exclusive products to prep all models for each designer’s production.

“We believe that hair care and fashion go hand in hand and we’re excited to bring Agadir International to a global audience of fashion, beauty, and design.” said Adiat Disu,  Director of Africa Fashion Week New York.

Creative Director, Mary Tedesco said, “Agadir International has always enjoyed a powerful association with fashion both local and international; this strategic partnership further demonstrates our support and passion for developing the beauty and fashion industry globally.”

Adiree owns and operates Africa Fashion Week among its stable of events. The production in New York has been proudly supported and given an official proclamation by the city’s former Mayor, Michael Bloomberg. Other partners over the years have included: USAID, Smart Water, BMW, Iman Cosmetics, Maybeline New York, Molten Brown, Carol’s Daughter,  Pikolinos, Roomate Hotels, and many others.

Agadir International joins the list of current partners including Adiree, Fantasia Hair Care, and Nyandibo. More partners will be announced in due course.



For sponsorship enquiries: Adiat Disu – Director, of Africa Fashion Week – Adiree

P: +1 229 234 7330 –  E: Events@adiree.com

For press enquiries: Claudia Emerson– Marketing & Communications Manager – Adiree

P: +1 229 234 7330 –  E: pr@adiree.com

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