Tanzanian new and upcoming designer Francisca Francis Shirima is one who always adds an African flair to her works. Growing up with fashion in mind because her mother was a tailor and her father was always interested in style, Shirima always wanted to be a designer. Her style includes all that embodies the modern African woman: she is strong, bold, full of life and full of character. Shirima participated in the Swahili Fashion Week mid last year, which she called a “training ground” for herself. She got a lot of ideas from the shows and has 10 new designs that she can see herself selling in the near future. Perhaps we’ll see Shirima and her designs on display at AFWNY sometime in the coming years!
Adiree Company is a media, marketing, and marketplace group reaching multicultural consumers. Every month, readers turn to content by Adiree — for impactful conversation, our marketing and it’s marketplace to engage with meaningful products. Focusing on everything from culture, lifestyle to careers, Adiree Company leverages the power of diversity and heritage to engage and empower. Adiree Company was founded in 2009 and is headquartered in New York City, with offices in Lagos Nigeria.