The North Face Purple Label (exclusive to Japan) has always been one to push boundaries and break the mold from the standard North Face jackets commonly seen in America. The high-quality outerwear line features jackets, vests, and ponchos all adorned with bold African prints. These prints are traditionally seen in weather upwards of 100 degrees, but the company(The North Face) is named for the coldest, most brutal side of a mountain. Let’s see if these designs hold up with consumers.
Source: Ciaafrique
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