FOR IMMEDIATE RELEASE
New York, NY-June 2012- Bolivian designer Gustavo Garcia will present his collection at Africa Fashion Week New York, Friday, July 13th. AFWNY, produced by Adirée, will take place July 12th, 13th, and 14th at the Broad Street Ballroom in New York’s Financial District.
Gustavo Garcia describes his style as joyful, fun and unselfconscious. Living in the Afro-Bolivian part of his country, Garcia uses chiffon, cotton jersey and stretch fabric offering women comfort and ease, yet showcasing a cultural fusion of contemporary fashions. The new designer has made a “buzz” fairly quickly in Bolivian fashion industry and now is ready to take his designs up to the next level—the global market.
“I bring a new, fresh, joyful, fun and unselfconscious vibe to casual wear. My designs are commercial and wearable but not your run of the mill mainstream.” —Gustavo Garcia
Garcia’s AFWNY 2012 debut is inspired by unwinding into a warm blue sky with colorful kites and hot air balloons at sight.
AFWNY includes runway shows hosting 21+ designers from various countries in Africa and those of the African Diaspora, exhibitions, and industry networking events. Opening designers Francis Hendy, Korto Momolu, and designers like Mafi, Attolle Collection, Geraldo Fashions and others will showcase.
About Gustavo Garcia:
Bolivian designer Gustavo Garcia has a colorful and young design aesthetic. His garments are casual, fun, joyful and unselfconscious.
Adirée, based in NYC, NY, focuses on event production, organization, and consulting for small to medium size clients in the areas of Fashion, Beauty, and Home Décor.
For More Information Contact:
Adirée │Public Relations
Adiree Company is a media, marketing, and marketplace group reaching multicultural consumers. Every month, readers turn to content by Adiree — for impactful conversation, our marketing and it’s marketplace to engage with meaningful products. Focusing on everything from culture, lifestyle to careers, Adiree Company leverages the power of diversity and heritage to engage and empower. Adiree Company was founded in 2009 and is headquartered in New York City, with offices in Lagos Nigeria.