Edun is a company founded on a commitment to encourage African trade. Although it debuted back in 2005, it has been said that the company is just beginning to emerge from its cocoon. Edun’s first advertising campaign is said to be coming out this month; it features six different species of African butterflies fluttering around a pair of models—one African-American and one Caucasian who are locked in an embrace. Taking their name globally, these ads plan to be placed in the major fashion titles this month, and distribution agreements are taking place across Bloomingdales and Neiman Marcus in the U.S., as well as well known stores in Japan and France, to name a few.
Adiree Company is a media, marketing, and marketplace group reaching multicultural consumers. Every month, readers turn to content by Adiree — for impactful conversation, our marketing and it’s marketplace to engage with meaningful products. Focusing on everything from culture, lifestyle to careers, Adiree Company leverages the power of diversity and heritage to engage and empower. Adiree Company was founded in 2009 and is headquartered in New York City, with offices in Lagos Nigeria.