African designers are bringing styles from their continent to the rest of the world, but enhancing their designs to make it luxury fashions, hence defying the stereotypes that outsiders have on African Attire.
These designers, are however, not abandoning their roots, but rather embracing new ideas of fashion trends, in order to expand. They are spreading their influence globally while still adhering to the trends and tastes of those in their home country.
Africa Fashion Week was established in order to give International designers a platform and opportunity to Showcase their designs and make the world aware of the beauty and luxury that is African Fashion. We are excited to Showcase the garments from our International Designers on July 12, 13, and 14.
Adiree Company is a media, marketing, and marketplace group reaching multicultural consumers. Every month, readers turn to content by Adiree — for impactful conversation, our marketing and it’s marketplace to engage with meaningful products. Focusing on everything from culture, lifestyle to careers, Adiree Company leverages the power of diversity and heritage to engage and empower. Adiree Company was founded in 2009 and is headquartered in New York City, with offices in Lagos Nigeria.